AUSTIN POWERS

 

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Another great film made possible by the inclusion of several household name brands.

 

 

 

The Austin Powers franchise is famous from placing several brands, most prominently and remember-able is Starbucks, closely followed by the Jaguar XK8, re-badged as the "Shaguar" where sales almost doubled.

 

 

Cat nip for Belgians, Dr Evil likes Starbucks

 

 

As an unashamed spoof of the James Bond movies, the film series capitalized on Americans' love of all things British. 

 

Michael Caine drove BMW's new Mini Cooper. Pepsi, Heineken and Starbucks featured prominently, with appearances from Nokia, Taco Bell, Doritos, Subway, Applemac and AOL. This totaled some $70 million in promotion.

 

Dr Evil and Mini Me with Starbucks

 

Beat that!

Apple (Beats) - Transformers (Age of Extinction)

Aston Martin - James Bond

AT&T - Back to the Future

BMW - James Bond (Skyfall)

Budweiser - Star Trek (Into Darkness), That's My Boy, Top Gun

Burger King - Iron Man

Cadillac - Once Upon a Time in Hollywood

Chevrolet - Captain Marvel

Coca Cola - Superman, Just Like Heaven, Blade Runner, Jurassic World

Converse (All Stars) - I Robot

Dell -

Doritos - Wayne's World

Dr Pepper - Forrest Gump

Etch A Sketch - Toy Story

Fedex - Castaway

Ford Fusion - James Bond & New Girl

Ford Mustang - Bullitt

Gargoyles - The Terminator

General Motors - Transformers

Geostorm - Mercedes

Google - The Internship

Harley Davidson - Terminator 2

Hasbro - Battleship

Heineken - James Bond (Skyfall)

Hershey (Reece's Pieces) - ET

Hyundai - Knives Out

IHOP (International House of Pancakes) - Superman (Man of Steel)

IKEA - Fight Club

Jack Daniels - Basic Instinct

Jeep (Fiat Chrysler) - Hard Target, Bourne Identity

Kawasaki - Top Gun

Krispy Kreme - Power Rangers

Lego - The Movie

Lotus - James Bond

MacDonalds - Mac and Me, Kingsman

Manalo Blahnik - Sex & The City

Mattel (Barbie Doll) - Toy Story

Mercedes - Jurassic World

Mini Cooper - The Italian Job

Nike - Back to the future, White House Down, The Terminator

Nintendo - K9, Sweetheart, Captain Marvel, Back to the Future

Nokia - The Matrix

Old Forester - Kingsman (The Golden Circle)

Panasonic - Joker

Pepsi Cola - Back to the Future

Pizza Hut - Teenage Mutant Ninja Turtles, Wayne's World, Back to the Future

Playstation - Fast & Furious, Runaway Jury

Prada - The Devil Wears Prada

Q

Ray-Bans - Top Gun, Risky Business

Reebok - Jerry Maguire

Royal Caribbean International (Allure of the Seas) - Jack and Jill

Samsung - Jurassic World

Sony - Jumanji (Welcome to the Jungle, The Next Level)

Starbucks - Austin Powers

Toshiba -

Toyota - Back to the Future

Twinkies - Zombieland

US Navy - Top Gun

Verizon - Jurassic World

Wilson - Castaway

Xbox - Hair Care Products, Real Steel

Yellow Pages

Zerox

 

 

NOTE: In addition to our own opinions, we also quote and reference the views and reviews of others for the purposes of comparison.

 

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LINKS & REFERENCE

 

https://www.campaignlive.com/article/book-lists-10-top-product-placements-features/167166

https://movavi.io/product-placement-in-movies-2/

https://productplacement.biz/

https://marketsplash.com/product-placements-in-movies/
https://sofy.tv/blog/product-placements-in-film/
https://concavebt.com/top-10-most-product-placement-brand-filled-movies-of-2019/
https://www.fortressofsolitude.co.za/product-placement-movies/
https://www.techdirt.com/articles/20121106/08350120946/budweiser-asks-paramount-to-remove-their-beer-movie-flight.shtml

https://screenrant.com/movies-2019-most-shameless-product-placements/
https://concavebt.com/top-10-brands-2018-movies-product-placement/

 

 

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