JURASSIC WORLD

 

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A great film franchise made possible by the inclusion of several household name brands.

 

 

 

When you watch Jurassic World for the first time, you may notice what a product placement fiesta it is/was. The placement is clear and obvious, and it canít be missed - that's the whole point. The specialist shots built into the script are undeniable.

Some of the placements include brands like Mercedes Benz, in which the movie included models like the Spinter, the G 550, and the GLE Coupe. Within the movie, youíll also find products like Samsung phones and tablets, Dr. Dre Beats headphones, a Triumph motorcycle, Coco-Cola (multiple times), Converse and Nike trainers, and Verizon.

As you can see, the producers of Jurassic World left out no opportunity to fill the frames of the film with marketing sales pitches. When you compare the very limited product placement in the original movie, Jurassic Park, it can feel a little too much in some places.

Director Colin Trevorrow argued in an interview that the product placement in his film should be seen as a criticism of consumer society, the audience did not get the satire.

 

Instead, everyone saw it as a money-grab by the movie makers. Someone even created an alternative trailer from frames in the film that contained advertising - that is rather amusing.

Product placement in Jurassic World is rather unexpected in places making it hard to take the film seriously, save that without such revenues the film would not have been so well made. There are shots where you donít expect advertisement at all. On the other hand, you don't really think that dinosaurs will be recreated by obsessive geneticists, do you?

 

 

 

 

Apple (Beats) - Transformers (Age of Extinction)

Aston Martin - James Bond

AT&T - Back to the Future

BMW - James Bond (Skyfall)

Budweiser - Star Trek (Into Darkness), That's My Boy, Top Gun

Burger King - Iron Man

Cadillac - Once Upon a Time in Hollywood

Chevrolet - Captain Marvel

Coca Cola - Superman, Just Like Heaven, Blade Runner, Jurassic World

Converse (All Stars) - I Robot

Dell -

Doritos - Wayne's World

Dr Pepper - Forrest Gump

Etch A Sketch - Toy Story

Fedex - Castaway

Ford Fusion - James Bond & New Girl

Ford Mustang - Bullitt

Gargoyles - The Terminator

General Motors - Transformers

Geostorm - Mercedes

Google - The Internship

Harley Davidson - Terminator 2

Hasbro - Battleship

Heineken - James Bond (Skyfall), Austin Powers

Hershey (Reece's Pieces) - ET

Hyundai - Knives Out

IHOP (International House of Pancakes) - Superman (Man of Steel)

IKEA - Fight Club

Jack Daniels - Basic Instinct

Jaguar - The Italian Job, James Bond, Austin Powers

Jeep (Fiat Chrysler) - Hard Target, Bourne Identity

Kawasaki - Top Gun

Krispy Kreme - Power Rangers

Lamborghini - The Italian Job

Land Rover -

Lego - The Movie

Lotus - James Bond

MacDonalds - Mac and Me, Kingsman

Manalo Blahnik - Sex & The City

Mattel (Barbie Doll) - Toy Story

Mercedes - Jurassic World

Mini Cooper - The Italian Job

Nike - Back to the future, White House Down, The Terminator

Nintendo - K9, Sweetheart, Captain Marvel, Back to the Future

Nokia - The Matrix

Old Forester - Kingsman (The Golden Circle)

Panasonic - Joker

Pepsi Cola - Back to the Future

Pizza Hut - Teenage Mutant Ninja Turtles, Wayne's World, Back to the Future

Playstation - Fast & Furious, Runaway Jury

Prada - The Devil Wears Prada

Q

Ray-Bans - Top Gun, Risky Business

Reebok - Jerry Maguire

Royal Caribbean International (Allure of the Seas) - Jack and Jill

Samsung - Jurassic World

Sony - Jumanji (Welcome to the Jungle, The Next Level)

Starbucks - Austin Powers

Toshiba -

Toyota - Back to the Future

Twinkies - Zombieland

US Navy - Top Gun

Verizon - Jurassic World

Wilson - Castaway

Xbox - Hair Care Products, Real Steel

Yellow Pages

Zerox

 

 

NOTE: In addition to our own opinions, we also quote and reference the views and reviews of others for the purposes of comparison.

 

 

 

 

LINKS & REFERENCE

 

https://movavi.io/product-placement-in-movies-2/

https://productplacement.biz/

https://marketsplash.com/product-placements-in-movies/
https://sofy.tv/blog/product-placements-in-film/
https://concavebt.com/top-10-most-product-placement-brand-filled-movies-of-2019/
https://www.fortressofsolitude.co.za/product-placement-movies/
https://www.techdirt.com/articles/20121106/08350120946/budweiser-asks-paramount-to-remove-their-beer-movie-flight.shtml

https://screenrant.com/movies-2019-most-shameless-product-placements/
https://concavebt.com/top-10-brands-2018-movies-product-placement/

 

 

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